As experienced marketing professionals, product managers, and agency professionals and consultants, we all know that when the economy worsens, sales decline. Rightly or wrongly, the company’s marketing budget is one of the first areas often cut. And when marketing underperforms, the company’s marketing staff is cut as well.
The question is: are you ready to compete in today’s tough new career environment for business marketing professionals?
External link: The Business Marketing Institute (BMI)